Campaign & Creative Specifications

HomewithGod Christian Resources is proud to offer you several option to fulfill your advertising needs Our specialized audience should provide optimal results and return on your advertising dollars.

Details of each aspect of your campaign and creative material are outlined below.

The vast majority of all online banner advertising is placed using the CPM model. Ad displays (also called impressions) are sold in increments of 1000. All CPM campaigns are sold Run-of-Network (RON) and placed in rotation with other advertisers. The minimum campaign purchase is $30.00.

Minimum campaign purchase is $50.00. The CPC rates range from $0.40 to $0.10 per click. The price depends on the amount of clicks purchased and the ad creative itself. If your ad creative is primarily Branding Ads (designed for product and/or name awareness) the price is always $0.40 per click. This is due to the fact that branding ads rarely produce any clicks.

Full Page Advertisements (Supplement to CPM or CPC Campaigns) are the newest feature on HomewithGod.com. Utilizing either a text link or a button link on the right-hand column, which opens up into a full-page ad in the main body of the page.

This type of advertisement can be especially useful for customers who do not currently have a website, or wish to receive maximum exposure! Full Page advertisements is quickly becoming very popular among new customers.

Rates are $50.00 per month PLUS a minimum campaign commitment of $250 CPM, CPC or Hybrid Campaign utilizing the same rate card outlined above.

'Featured Links' are on every page on our website in the menu area with the exception of the poems in the 'Gentle Words' area. If your ad campaign is $250 or more we will place a text link in that area with unlimited impressions for the duration of your advertising campaign.

If your campaign is a CPC or Hybrid CPM/CPC, the clicks acquired with the text link in the 'Favorite Links' area will accrue with the total clicks purchased. However, the number of impressions will not be counted regardless of the type of campaign purchased.

Banners must be 468x60 and 15k or less in file size and in GIF, JPG or PNG formats.

Buttons must be 120x90 and be 6k or less in file size and in GIF, JPG or PNG formats.

Text Ads can have a maximum of 3 lines total with a maximum of 69 characters per line and cannot contain excessive 'sales hype'.

All advertising creative submitted is subject to the approval of HomewithGod Christian Services.

All forms of advertising campaigns are placed in rotation with current advertisers and displayed Run-of-Network (RON) on the HomewithGod Network of websites.

The HomewithGod Network consist of the main HomewithGod website, Gentle Words, three free website communities, Cornerstone Hosting, Cornerstone Domains, HomewithGod Forums, HomewithGod Prayer Books, HomewithGod Guestbooks, HomewithGod Recommend Me service and opt-in Daily Devotionals and Poems delivered daily in HTML format.

Ad Frequency on your campaign is determined by you. We will strive to meet your frequency requests as close as possible. However, public events and attitudes sometimes creates a volatile spike in website visits resulting in increased or decreased campaign frequency during a short period of time (24 to 48 hours).

468x60 Banners are placed Above the Fold with the exception of the poems in Gentle Words. Banners are placed at the bottom of every poem or story in Gentle Words. However, you should expect to get results in CPC and CPM similar to advertisements place above the fold elsewhere because the popular "Send To A Friend" button is placed above the banners on each poem or story.

120x90 Buttons are placed Above the Fold on all pages with a blue menu on the right-hand side of page, similar to the button to the right and above this text.

Text Ads are placed in the Gentle Words "Send To A Friend" emails. The text ad is placed immediately below the link to the poem or story referred.

Cost per Click-Thru (CPC) campaigns are not measured by unique hits. They are measured by the click generated by the visitor during that visit. We have many loyal visitors and it is possible for a visitor to click on your advertisement 2 or more times during, simply because it is easier to click on your ad than it is to type in the address.

We like to think of this as a very small price to pay to gain loyal visitors from our own advertising campaigns that we purchase.

Cost per 1,000 Impressions (CPM) campaigns are measured by the number of your banners, buttons or text ads that are displayed on each page viewed. It is possible to have 2 impressions counted on a page if you have a Hybrid campaign where your button and banner are displayed on the same page. We Do Not artificially inflate impressions by refreshing the web page at pre-determined intervals.

If you are interested in placing your advertising business with HomewithGod, submit a copy of the advertising creative you will be running (if you have any) as an attachment to an email or links to the creative on your website and the approximate budget you will be spending.

If you do not have any advertisement creative, we can assist you in getting a creative and robust advertising campaign with several qualified professionals.

Once the ad campaign is approved, we will send you an invoice where you can pay online or you can send payment by check or money order via postal mail. The campaigns will begin as soon as payment is received.

We are always open to long term sponsorship with partners that are beneficial to both HomewithGod and our visitors. If you are interested in a sponsorship with HomewithGod send us an email outlining your business or website, your statement of faith, prospective sponsorship levels and your ideas as to how sponsorship with us can benefit each other as well as our visitors and/or customers.

Click Here for Request for Advertising Proposal

Advertising Terms Glossary     Advertising With HomewithGod